Simply Online Leads (soleads) is part of Simply Online Media Limited who operate a number of brands including - a leading price comparison site.

We are part of the Mitchell Farrar Group of companies who have been established for over 6 years. 

The Management Team have a combined industry experience of over 45 years and moved from in 2011 to establish Simply Online Media Limited.

Simply Online Leads Awards

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Acquisition International 2014 Finance Awards

Most Outstanding Lead Generation Firm 2014 - UK

Wealth & Finance Magazine Finance Awards 2014

Best Network for Mortgage Brokers

Wealth & Finance Magazine Finance Awards 2014

Recogised Leader in Lead Generation

Acquisition International 2013 Finance Awards

Most Outstanding Lead Generation Firm 2013 - UK

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SoSmart Money Our Comparison Website


SoSmart Money, our own online comparison site, provides thousands of consumers with a free and simple way to shop online for a number of different personal finance products, including mortgages and insurance.

As a reliable comparison site, the mission of SoSmart Money is to provide information, articles and guidance for consumers on finding the best products for them, whilst working closely with brokers to ensure they are being provided with the best quality leads.

SoSmart Money has a trusted relationship with a wide network of partners – yet consumers just need to fill in one easy, secure form to access quotes or speak to a professional adviser. The customer journey is kept simple for the consumer – and keeping this transparent for the broker allows you to maximise conversion once you pick up the enquiry from the customer.

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So Smart Mortgage Our Mortgage Website


SO Smart Mortgages is a brand new online comparison site, dedicated to all things Mortgage.

SO Smart Mortgages provides homebuyers with an easy to use platform on which to find and compare mortgage products and the opportunity to speak with a professional mortgage broker for further help and guidance.

Working with a wide network of brokers we can offer consumers a choice of hundreds of products from across the market – all consumers need to do is fill in one simple and secure online form. This real time, exclusive lead is then matched to the right broker to continue the customer journey. Transparency ensures the broker with maximum conversion opportunities.