Top tips for lowering your lead costs

Getting the highest ROI is key to all our partners and we work closely to ensure that you are not just receiving the right quality and volume of leads, but also at the right price. Here we look at a few tricks that could help you to get the same great quality leads but at an even cheaper rates!

1) Increase your bid times

Have you got your bidding hours set to just your core office hours or do you leave your account running 24/7? Many of our partners find that the leads they purchase in the evenings will be at a lower rate and customers do not expect a call back instantly if they have made the enquiry in the middle of the night! It's quite acceptable to call back the next day and customers will be happy to hear from you then.

2) Snap up some weekend leads

Do you have advisers available at the weekends? Customers who are actively searching for mortgage advice at weekends, can be more responsive to a longer call to discuss their requirements - give them a try and see how your contact rates compare, you could snap up some real bargains!

3) Turn up your product options

Are you just bidding on 1 mortgage lead type? You could be speaking to more customers and getting leads at a lower rate if you open up your account to receive first-time buyers, purchase, remortgage or adverse credit leads.  Speak to your account manager today and they'll be happy to set this up for you.

4) Bidding in just your immediate area?

Have you considered gaining new business in a larger area? The more postcode areas you bid on the lower your lead costs could get. Have you even considered bidding nationally for leads - you could get lead costs as low as £8*.

For more information on lower lead prices and how to set these up on your account, request a call back today and lets start getting you more leads at a cheaper rate.

(Lead rate quoted correct 14/08/2018)

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Wealth & Finance Magazine Finance Awards 2015

Most Trusted Lead Generation Firm 2015 - UK

Acquisition International 2014 Finance Awards

Most Outstanding Lead Generation Firm 2014 - UK

Wealth & Finance Magazine Finance Awards 2014

Best Network for Mortgage Brokers

Wealth & Finance Magazine Finance Awards 2014

Recognised Leader in Lead Generation

Acquisition International 2013 Finance Awards

Most Outstanding Lead Generation Firm 2013 - UK

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SoSmart Money Our Comparison Website


SoSmart Money, our own online comparison site, provides thousands of consumers with a free and simple way to shop online for a number of different personal finance products, including mortgages and insurance.

As a reliable comparison site, the mission of SoSmart Money is to provide information, articles and guidance for consumers on finding the best products for them, whilst working closely with brokers to ensure they are being provided with the best quality leads.

SoSmart Money has a trusted relationship with a wide network of partners – yet consumers just need to fill in one easy, secure form to access quotes or speak to a professional adviser. The customer journey is kept simple for the consumer – and keeping this transparent for the broker allows you to maximise conversion once you pick up the enquiry from the customer.